In the advertising world, visibility is everything. However, for too long, visibility has been difficult to quantify. Brands need more than just a promise that their message was seen. They need a partner that prioritizes accountability and data.
At Anya, we are closing the gap between offline spend and digital-style insights. We believe that every campaign deserves a high standard of professional reporting to ensure brands can make informed decisions.
A Streamlined Path to Performance Data
We have built a reporting ecosystem that ensures you are never left in the dark. Our structured flow takes the guesswork out of the post-campaign phase:
- Vendor Accountability: Once a campaign concludes, vendors upload a detailed campaign report for outdoor advert reporting. This ensures that the execution matches the agreement and provides you with documented proof of performance.
- The Anya Quality Standard: Our team reviews every report against our internal standards to ensure the information is clear, accurate, and professional before it reaches your desk.
- Centralized Management: Every report is tied to its unique Order ID and is available for download whenever your team needs to review the results.
Pushing the Boundaries of OOH Analytics
While we provide verified reporting for all channels, we are particularly excited about our advanced tracking solutions for static and digital billboard hoardings. By leveraging data to monitor human and automobile traffic, we help brands move beyond general estimates.
These insights allow businesses to:
- Analyze traffic density around specific hoarding locations.
- Understand the flow of movement in key hubs.
- Use location data to determine which hoardings result in better ROI.
Transparency for Better Decisions
Our mission is to provide the best possible data for assets on our platform. By combining a standardized reporting process with cutting-edge tracking for OOH hoardings, we give brands the detailed information they need to understand their reach.
At Anya, we are building the tools to help you spend smarter, move faster, and finally see the full picture of your advertising impact.
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