Advertising should be simple, not a legal hassle. As advertising regulations in Nigeria evolve, compliance with ARCON’s guidelines is essential for running smooth, successful campaigns.
At Anya, we take the complexity out of compliance, giving businesses a structured and efficient way to book ads while staying within the legal framework. Whether you’re a startup launching your first campaign, an established brand looking to scale, or an agency managing multiple clients, we help you move from confusion to clarity. No unnecessary delays, no compliance headaches, just a seamless path to getting your ads live.
How Anya Simplifies the ARCON Compliance Process
We manage compliance from start to finish, making sure your ads meet all requirements without slowing you down.
1. Seamless ARCON Vetting Handled by Certified Experts
One of the biggest challenges advertisers face is the ARCON vetting process. Every vetting request submitted to ARCON must be handled by a certified agent with a rpa or arpa certification that confirms their association with the regulatory body, ARCON. From reviewing your ad materials to ensuring they meet ARCON’s standards, we handle the heavy lifting so you don’t have to. Our goal is to make the process as smooth and stress-free as possible. Anya has ARCON-certified agents, ensuring a smooth submission process and fast approvals. This prevents unnecessary back and forth and helps businesses launch campaigns faster.
2. Transparent Pricing for Every Ad Channel
Understanding the cost implications of advertising compliance is another challenge for businesses. Different media channels: TV, radio, billboards, digital have unique ARCON vetting fees and Advertising costs can vary depending on the channel (TV, radio, digital, print, etc.) , the duration of your campaign, and the content type. ARCON’s new vetting rates, effective January 1st, 2024, impact ad costs.
Anya believes in transparency. We provide clear, upfront pricing so you know exactly what to expect. Whether you’re running a short-term social media campaign or a long-term billboard ad, we’ll guide you through the costs and help you choose the best option for your budget. Businesses can easily determine the costs associated with each advertising channel, ensuring they stay within budget while remaining compliant.
3. Tailored Solutions for Small Businesses
Regulatory compliance can be overwhelming for startups and SMEs. Anya offers cost-effective solutions. We know that small businesses often operate on tighter budgets and need flexible solutions; that’s why Anya offers special provisions for small businesses to make it easier to run compliant ads without exceeding their budget. Many lack the resources to fully understand compliance measures, leading to ad rejections. No matter the size of your business, we’re here to help you succeed. Whether it’s a social media ad, a billboard, or a TV commercial, Anya ensures small businesses can compete without fear of regulatory penalties.
4. Paying your ARCON vetting fees on Anya for any advertisement medium
Arcon offers different fees for different vetting requests; if you do not see your category on our list, kindly reach our team and we will be glad to help. Our platform is designed for seamless navigation, making it simple to browse and book advertising services. Watch Here
For Arcon vetting, follow these simple steps:
1. Select and submit Your Ad Materials and add to cart: on Anya, the vendor will get a notification of your order
2. At the checkout section, select your Arcon vetting category and your pricing will be automatically updated
3. Make Your Payment, and you will get an email confirmation of your payment. Sit back, relax, and let’s get to work. A representative will reach out to you for the following details:
Authorization letter to proceed with your vetting request from ARCON; this authorization letter should come with your official letterhead.
You need to draft the formal letter that has your office address and contact details and the following:
“The Director General,
APCON House, National Theatre Annex, Iganmu, Lagos, Nigeria.
Dear Sir/Ma
LETTER OF AUTHORIZATION
This is to acknowledge that the content for exposure of the {Title of Campaign} will be handled by Anya, our digital media buying Agency. The content will be posted from {insert commencement date} Kindly approve the advert content as presented by Anya on behalf of {Your business}
Thank you for your continued support.
Yours faithfully, {Insert name of your business representative}”.
4. Confirmation and Submission: After payment is confirmed, your ad materials will be submitted to ARCON for final vetting immediately, and we’ll keep you updated every step of the way.
We will help you track your adverts, ensuring you get insights into performance and engagement.
How Vetting Pricing Works on Anya
There are fixed fees for Arcon vetting across the different advertising volumes; what you will be paying will be the arcon vetting fee and + service charge; e.g., social media advert vetting is = 20,000 (for 10 work days) + 10,000 (service fee). Payable: N30,000.
If you have questions, send us a mail ([email protected]) or reach us on our social media channels.
Stay Compliant, Stay Ahead with Anya: The Anya Advantage
Compliance shouldn’t be a barrier to great advertising. Whether you’re a small business or a large enterprise, our goal here is to make ARCON compliance easy, affordable and stress-free
Anya is more than just a media buying place; we are your strategic partner, handling vetting, approvals, cost planning, local content integration, and compliance guidance so you can focus on growing your brand and connecting with your audience. Our platform makes it easy to browse, select, and book advertising spaces with ease, whether it’s digital ads, TV & radio advertising, influencer marketing, or outdoor advertising.
We work only with verified media channels and influencers, ensuring that your campaigns reach the right audience. With real-time tracking and insights, you can monitor your campaign’s performance. Our dedicated support team is always available to assist you, helping you to get the best value for your money.
With Anya, advertising is simpler and smarter
Want to launch your next campaign with ease? Get started on Anya.ng and let us handle the regulations while you focus on results
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